HomeIndustriesTechnologyA.I.'s Role in Shaping the Holiday Shopping Season
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A.I.'s Role in Shaping the Holiday Shopping Season

A.I.'s Role in Shaping the Holiday Shopping Season

Who better to speak on A.I. in online shopping than someone who makes those programs? Nigel Vaz, CEO, of Publicis Sapient, discusses how artificial intelligence changed the holiday shopping season. He points to an emphasis in customer personalization that leaves consumers with a better impression. Nigel also speaks on the rise of buy now, pay later platforms.

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05 Dec 2024

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