On Holding (ONON) is leading its biggest rivals in consumer demand, including Adidas (ADDYY) and Nike (NKE), according to LikeFolio's data. Andy Swan explains how the company's latest initiatives, including signing Kylian Mbappé, offers long-term growth potential that give On a chance to become the next "cult-like brand." LikeFolio's data shows how a buy opportunity for the stock is opening as the gap between price and demand widens.