Apple's (AAPL) "bar is high because Tim Cook put it up there" for earnings, says Marley Kayden. She explains how Apple is setting the stage for its report after the close on Thursday for a widely-expected beat. While the company's iPhone ecosystem remains a hot topic, Marley adds that the AI focus stays strong with Apple expected to integrate Alphabet's (GOOGL) Google Gemini next month. Joe Tigay offers an example options trade for the Mag 7 stock.