HomeIndustriesRetailLai: NKE Needs Refocus on Core Consumer, Macro Pressures on Turnaround
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Lai: NKE Needs Refocus on Core Consumer, Macro Pressures on Turnaround

Lai: NKE Needs Refocus on Core Consumer, Macro Pressures on Turnaround

"Nike (NKE) is still an iconic brand," says Amanda Lai, but she warns of the headwinds it faces. It became evident after its earnings, which Amanda says showed beats from last quarter, but sales still slipped year-over-year. She argues the company needs to refocus on its core consumer as the athleisure landscape changes.

Next Gen Investing

21 Mar 2025

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