Name: META Using Gen A.I. for Targeted Ads Critical in Outlook
Uploaded: 2024-11-22T20:51:34.531-06:00
Duration: 6 min 7 s
Description: Meta Platforms (META) makes 98% of its revenue off advertising, but LikeFolio's Megan Brantley shows ad growth slowing in Facebook and Instagram. However, the company is poised to double down on ad revenue by using generative A.I. Megan explains how it can grow its client base buying ads on Meta's platforms.

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Meta Platforms (META) makes 98% of its revenue off advertising, but LikeFolio's Megan Brantley shows ad growth slowing in Facebook and Instagram. However, the company is poised to double down on ad revenue by using generative A.I. Megan explains how it can grow its client base buying ads on Meta's platforms.

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