What is inside the negotiations for the next NBA media right deal? Disney is expected to pay about $2.6B a deal, while NBC will pay $2.5B a year to air about 100 basketball games per season. Also, Amazon would pay about $1.8M annually for a package of regular season and playoff games. Where does WBD fit in? Steve Olenick says that sports bring in advertising, subscriptions, and other partnerships that can drive growth.
Market On Close
14 Jun 2024
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