META Muse Strengthens AI Profit Path, Trust in Platform Raises Next Roadblock

Meta Platforms (META) being able to connect its Muse AI agent with its greater ecosystem through platforms like Whatsapp strengthens the Mag 7 giant's AI earnings potential and audience outlook, says Ali Mogharabi. The problem? Not everyone trusts Muse quite yet. David Nicholson emphasizes the trust issue, though he believes Muse gives Meta a leg up in utilizing user data to maximize engagement and tentative purchases.

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28 Sep 2026

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